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Landscape Business Course
Starting Your Business with $15,000
Mike Andes: Your Personal Business Coach (14:11)
The 36 Month Road Map (28:23)
Licensing, Legal Stuff, and the Grind (14:55)
Your $15,000 Budget (13:35)
Business Name, Logo, Website, Uniform (22:33)
Side Hustle – Part Time Business Owner (11:54)
Technology – Introduction to LawnPro and Other CRM's (25:53)
Final Exam
Mowing and Landscaping Business Basics
Truck Selection, Trailer Setup, Equipment, and Truck Branding (19:03)
The Secret Sauce – Your Hourly Rate (43:23)
How to Estimate Mowing Services (28:10)
How to Estimate Landscaping Services (35:19)
In-Field Training: Property Cleanup Estimates (3:14)
Technology – Setting Up Recurring Service and One-Click Estimate Emails (15:52)
Final Exam
Marketing
Email Marketing – Mail Chimp (17:48)
EDDM and Print Marketing (18:26)
Online Marketing and Website Layout (21:17)
Other Marketing – Door to Door, Cold Calling (14:59)
Advanced Facebook Advertising (Targeting and Pixels) (29:21)
Final Exam
Bookkeeping and Accounting
Scheduling (25:06)
Invoicing (22:59)
Billing (PayPal & Stripe) (23:27)
Interpreting Profit and Loss Statement (Know Your Numbers) (14:46)
Final Exam
Growing the Business to $250,000/Yr
Find, Retain, and Compensate Employees (15:56)
Owner Salary, Distributions, and Job Title (14:14)
$200K, $500K, and $800K+ Checkpoints (NEW) (9:21)
3 Stages of Stress (Physical, Financial, Psychological) (NEW) (6:29)
Leadership – Creating a Team (8:32)
Technology – OnTheClock.com (3:20)
Final Exam
Adding Retail Products
Why Retail? Where? (11:13)
Operations (8:15)
Marketing & Cross-Promotion (5:54)
Pricing, Products, and Supply Chain (7:09)
Technology – Square Integration (8:55)
What’s Next? (4:48)
P4P | Pay 4 Performance
What is P4P (5:05)
Implementation (7:03)
2 Page Handout (17:17)
Open Book Management (2:29)
Variable Labor (1:39)
Variable Base Pay (1:22)
Using PM Bonuses for Experienced Crew (1:24)
Explaining Over Time (4:20)
Yellow Slip Breakdown (3:59)
Training Bonus (4:50)
Manual Adjustments (4:12)
What's Next?
Bonus Content
Commercial Contracts (13:38)
Live Call About Standardized Pricing (17:18)
Create a Hiring System (10:00)
Live Webinar – Dominate Your Market Strategy Planning
Creating a Team Scoreboard (14:35)
Tour of My Business
Monthly Email Newsletter (24:09)
Real World Estimating (19:48)
Webinar: Scaling to $500K
Webinar: Scaling to $1M
Webinar: Augusta Lawn Care Franchise
Webinar: Hiring
Landscape Summit 2020 Recordings
Landscape Summit 2021 Recordings
12 Month Planning for Marketing and Execution Strategy
Templates and Documents (26:31)
Monthly Lectures
60 Days From Employee To Owner
Create the Offence, Defence and Special Team for Your Business
Inflation, Wage Price Spiral, and Recessions
KPI’s, Using Leverage/Debt, & Decision Making Frameworks (28:14)
Capacity-Based Growth: The Most Profitable Revenue Markers in Your Business
How to Exit Your Company (27:55)
Creating Your Organizational Structure to Optimize for Profit (25:48)
What to FOCUS on at Each Stage of Growth (35:48)
7 Things to Know Before Starting a Second Location (28:15)
10 Things I Wish I New to Triple Profits in My Business (30:42)
Pricing Strategy: Growth VS Profit Mode (25:21)
Growth Using General Managers and Multi-Locations (Consulting Call) (64:46)
Laid Off and Needing to Start and Grow FAST (Consulting Call) (36:34)
Solve This: Spending $20K in Marketing and a $350 CAC (45:04)
Marketing Channels and Marketing Offers MUST CHANGE! (24:21)
Roadmap to Build a $10M Business in 20 Years (17:01)
Real Estate Investing: Why I Turned Down This $3M Offer (37:23)
How to Save 4 Hours/Day (Productivity Hack) (11:46)
Flat Rate Billing, Compensating Your Trainers, and Partner Distributions (Consulting Call) (56:56)
Cutting Out Low Margin Services at $300K/Yr (Consulting Call) (64:49)
Landscape Summit 2023
Tommy Mello: The Hurdles I Overcame to Build a $100M+ Service Business
Kory Ballard: The Story of Perficut and the Struggles Along the Way
Mike Andes: The Most Profitable Size of Business
Tommy Mello: Onboarding, Training, and Retaining A-Talent
Kory Ballard: Live Consulting / Q&A
Mike Andes: Threats and Opportunities in 2023
Dan Ralphs: What Every 7-Figure CEO Must Know to Get to 8-Figures
Marcus Vandevliet: Employee Training
John Garretson: How P4P Allowed Me to Start More Boring Businesses
Mike Andes: Step Aside Robots + Announcement #1
Dan Ralphs: The Deep Magic That Builds Great Culture
Mike Andes: The Offsite Meeting That Changed Everything
Marcus Vandevliet: Work ON Your Business, Not IN It
Ryan Payne: How to Become Partners With Your Dealers and Suppliers
Augusta Awards Ceremony
Mike Andes: Expect the Unexpected
Marcus Vandevliet: Job Costing & Estimating
Mike Andes: Everything You Can Learn From Close Ratio + Q&A + Announcement #2
Support Track | Women's Panel
Support Track | Man in the Arena + Q&A
Support Track | Sell Yourself + Q&A
Request from Mike Andes
Personal Message
Licensing, Legal Stuff, and the Grind
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