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Landscape Business Course
Starting Your Business with $15,000
Mike Andes: Your Personal Business Coach
The 36 Month Road Map
Licensing, Legal Stuff, and the Grind
Your $15,000 Budget
Business Name, Logo, Website, Uniform
Side Hustle – Part Time Business Owner
Technology – Introduction to LawnPro and Other CRM's
FINAL EXAM
Mowing and Landscaping Business Basics
Truck Selection, Trailer Setup, Equipment, and Truck Branding
The Secret Sauce – Your Hourly Rate
How to Estimate Mowing Services
How to Estimate Landscaping Services
In-Field Training: Property Cleanup Estimates
Technology – Setting Up Recurring Service and One-Click Estimate Emails
Final Exam
Marketing
Email Marketing – Mail Chimp
EDDM and Print Marketing
Online Marketing and Website Layout
Other Marketing – Door to Door, Cold Calling
Advanced Facebook Advertising (Targeting and Pixels)
Bookkeeping and Accounting
Scheduling
Invoicing
Billing (PayPal & Stripe)
Interpreting Profit and Loss Statement (Know Your Numbers)
Growing the Business to $250,000/Yr
Find, Retain, and Compensate Employees
Owner Salary, Distributions, and Job Title
$200K, $500K, and $800K+ Checkpoints (NEW)
3 Stages of Stress (Physical, Financial, Psychological) (NEW)
Leadership – Creating a Team
Technology – OnTheClock.com
Adding Retail Products
Why Retail? Where?
Operations
Marketing & Cross-Promotion
Pricing, Products, and Supply Chain
Technology – Square Integration
What’s Next?
P4P | Pay 4 Performance
What is P4P
Implementation
2 Page Handout
Open Book Management
Variable Labor
Variable Base Pay
Using PM Bonuses for Experienced Crew
Explaining Over Time
Yellow Slip Breakdown
Training Bonus
Manual Adjustments
What's Next?
Bonus Content
Commercial Contracts
Live Call About Standardized Pricing
Create a Hiring System
Live Webinar – Dominate Your Market Strategy Planning
Creating a Team Scoreboard
Tour of My Business
Monthly Email Newsletter
Real World Estimating
Webinar: Scaling to $500K
Webinar: Scaling to $1M
Webinar: Augusta Lawn Care Franchise
Webinar: Hiring
Landscape Summit 2020 Recordings
Landscape Summit 2021 Recordings
Templates and Documents
Licensing, Legal Stuff, and the Grind
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